Welcome to

Wonderland is an experience design studio. At the centre of everything we do is the consumer, imagination and you.

We work with businesses to create experiences born from insight, secured by strategy and designed with meaning. We don’t do boring and push for the extraordinary. Let’s build the future, together.


  • Discovery

    We dig deep, to get to know you and your customers.

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  • Ideate

    Together we work to share a vision and plan for success.

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  • Design

    Our mission is to make you more memorable through design.

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  • Iterate

    We user data to make something great, even better.

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  • Awwwards SOTD

    We won an awwwards SOTD for our The Cool Club x FWA interactive website. Find out more about the project and check out our feature on awwwards. 

  • Designer

    We’re looking for a Designer with experience in brand strategy to join our growing team in Amsterdam. Reach out: careers@wonderlandams.com

  • Royal Asscher Launch

    This month our project with Royal Asscher went live. We made a futuristic diamond universe that we created from our data driven, brand strategy revamp with Royal Asscher.

  • Adobe Creative Jam Amsterdam

    Catalina, our strategic designer, was a judge of the Adobe Creative Jam competition. UX designers designed app prototypes that addressed the theme of “Amsterdam 2030”, Eduardo Mattos and Anna Arutinian took out first place with their app designed to promote behaviour change by showing you how changing your daily habits can have a positive impact on the city of Amsterdam. It’s always inspiring to see how designers can use technology to solve real world challenges.

  • Awwwards Amsterdam

    Martijn speaking at Awwwards Amsterdam on designing for emotions. “All children are born artists. The challenge is to remain one when you grow up. Creativity is extremely important for our future.” Our founder Martijn shared how Wonderland uses human emotion at the forefront of our designs. Working side by side with clients at each stage to create products supported by data and the consumer.

  • Partner of Dutch Digital Design

    Wonderland became partner of the new initiative Dutch Digital Design, a selected group of studio’s and agencies in The Netherlands to give digital design made in The Netherlands more recognition in the world. We’re glad to be part of this initiative.